Strategy Magazine - December 1, 2008

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Editorial

A wish list from adland...

Upfront

Meetings SUCC

Dove gets digital

Reebok puts on its dancing shoes

Curling for cash

Brilliant! - Henry's gives Nikons & gets guns

Rogers says thanks

Good news for New Brunswickers

Biz

Holiday wars

Who

All aboard!: Metro's Serge Boulanger

Creative

The National Ballet does a six-step

Stella Artois' crafty Christmas

Work Safe Alberta brings the pain

Deconstructed

Canon leverages Lavigne

What next?

Buses sport GPS-able ads

Statsthought: 56.7

Mano e mobile

Marketer of the year

State of the marketing nation

Overall winner: Andrew Barrett - Absolutely fabulous LG

Lisa Charters - The plot thickener Random House of Canada

Don Durst - The change provoker Subaru Canada

Jennifer Errico - The in-crowd pleaser Vespa

Carmela Murphy - The rock seller Newfoundland and Labrador Tourism

John Cappella - The off-roader BMW Canada

Forum

You gotta be accountable

Spend less, get more

Back page

Universal script

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Yes, even polar bears get sick of icebergs

Kia
"Garden party"

Kia
"Repair, revitalize"

Playland
"Chesty Laroux"

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July 2010

In our Fall TV issue, we take our annual look at the nets' new shows with feedback from media buyers, announce the shortlists for Agency and Media Agency of the Year and meet Robb Hadley, P&G's brand manager of male grooming.