Young award winners on marketing and advertising today:
They're young. They're talented. They're winners (literally). Who better to ask about the state of marketing and advertising for our Youth Issue than the folks who will be running the show a few years down the line? From their industry heroes to favourite campaigns to thoughts on the recession, we wanted to know what pushes their buttons. We talked to winners of the Queen's Marketing Association Conference (QMAC) Challenge, L'Oréal's Brandstorm student competition, PepsiCo's internal Power of One award and Canada's Cannes Young Lions winners to find out what they've done and where they're going, and to get their insights on hitting that coveted youth demo.
Jump to:
PepsiCo's Adam Fox and Phoebe Alix
L'Oreal Brandstorm's Nicholas Niro
L'Oreal Brandstorm's Jean-Philippe Roby
QMAC's Chloe Agache and Amanda Kwok
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Magazine
March, 2010
Our annual Design Report takes its cue from one of Canada's design icons with a tribute to Don Watt and a look at the trends shaping design today. And for you left-brains, a roundtable discussion on return on marketing investment.
