A publication of Brunico Communications Ltd.

UBC winds up

The efforts of Bob Wolowich to keep his floundering two-year-old Toronto agency, United Business Communications, afloat have ended.

Wolowich is now closing United Business, or ubc, rather than operate under that name.

Wolowich, United Business' director of creative services, says his plans are now uncertain because he believes the name has been tainted by earlier rumors and reports of its closure.

"If you owed money to a company reported as closed, would you pay it?" asks Wolowich.

ubc has suffered in the last couple of months, losing a number of major clients and key staff members. PS

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Magazine

September 2010

In our Next Big Things issue, industry execs reveal the ideas and issues poised to reshape the biz and Telus Quebec's Catherine Patry explains how a zebra became the telco's LGBT spokescritter. We also investigate how magazines are reinventing themselves online and off to reconnect with readers and spice things up for advertisers.