From Disney to Wii, the American study reveals the brand preferences of moms of kids aged six to 12 - just in time for the holidays. CONTINUE
The Toronto restaurant will receive a fully integrated marketing campaign for free from Elemental and its partners. CONTINUE
In an extension of its "Best Part of Your Day" campaign, Nissan is unleashing do-gooder street teams across the GTA in hopes of gaining online fans. CONTINUE
Too much TMZ? More than half of Canadians surveyed have trouble remembering which celebrities endorse which brands, according to a recent Mediaedge:cia survey. But as a Manitoba-based bootmaker found out, the "Oprah Bump" is still significant. CONTINUE
Nestle Waters' Perrier brand hits the bar scene with a plan to get the affluent club crowd to break out the bubbly, water, that is. CONTINUE
The Vancouver agency adds another tourism brand to its AOR roster. CONTINUE
The win includes creative and media worth up to $1 million. CONTINUE
Laurentian Bank has launched the most extensive transit buy ever executed in the Montreal subway to promote 72 new ATMs available throughout underground Metro stations. CONTINUE
Creative star ends four-year stint at Lowe Roche. CONTINUE
The Toronto-based agency was awarded Telus BS' creative lead, beating out five other agencies invited to pitch for the business. CONTINUE
Magazine
November 2009
Hold this month’s cover up to your webcam and click here to see who won Agency of the Year, Media Agency of the Year and B!G, then go inside the mag to read about the winners. Also in this issue: VANOC’s Dave Cobb sells the Olympic Games, strategy’s first-ever other “…of the year” list and the latest buzz-worthy campaigns.
